As we close out another year, It’s a great time to reflect on all the wins, lessons learned, and challenges that shaped my 2024. This time of year is special to me because it’s when I pause, take stock of my journey, and share my plans for the future with you.
If you’ve been following along for a while, you know I did something similar last year, reflecting on 2023 and sharing my vision for 2024. This year, I’m excited to do it again. There’s so much to celebrate, and I hope my reflections inspire you to do the same for your own year.
Let’s dive in!
My Wins From 2024
This year was a rollercoaster, but there were some incredible highlights that I’m proud of. Here are a few wins that made 2024 memorable for me:
1️⃣ Leaving My 9-to-5 to Run My Business Full-Time
This was a big leap, and it wasn’t an easy decision. My 9-to-5 job provided security, but deep down, I knew it was time to fully focus on my business. While leaving a steady paycheck brought its challenges, it also opened up opportunities I never could have imagined.
💡 Your Takeaway:
If you’re thinking about leaving a 9-to-5, start by getting clear on your financial runway, the systems you need to have in place, and your core offer. Transitioning takes planning, but it’s worth it when the time is right.
2️⃣ Growing My Podcast into My Main Marketing Platform
At the start of the year, I made the decision to step back from Instagram. It wasn’t a planned break, but it became clear that the platform wasn’t serving me anymore. Instead, I poured my energy into long-form content like podcasting and blogging. My podcast has since become my favorite way to connect authentically with my audience—it’s less about algorithms and more about real conversations.
💡 Your Takeaway:
Consider diversifying your marketing. Long-form platforms like blogs or podcasts allow you to showcase your expertise and connect deeply with your audience. These formats can continue to work for you over time, unlike social media posts that disappear in a matter of hours.
3️⃣ Taking on Consulting and Freelance Roles
With more time and flexibility, I began exploring consulting gigs and freelance opportunities. This year, I’ve had the privilege of working with government agencies and companies that align with my vision. It’s been so rewarding to use my expertise in new ways and expand my impact.
💡 Your Takeaway:
Your skills are valuable in more ways than one. Think about how you can leverage your expertise to serve different audiences or take on projects that align with your goals. It’s okay to pivot and explore new avenues.
My Lessons Learned in 2024
While there were plenty of wins, this year also came with its fair share of lessons—some harder than others. Here are a few that left a lasting impression:
1️⃣ Not Everyone Who Smiles With You Has Your Best Interests at Heart
Early in the year, I faced a legal setback that came from trusting the wrong people. It was a tough reminder to protect yourself and your business, even when you want to believe the best in others.
💡 Your Takeaway:
Always trust, but verify. Whether it’s a partnership or a client agreement, ensure you have legal safeguards in place. It’s better to ask the hard questions upfront than to deal with the fallout later.
2️⃣ Always Get Legal Counsel When in Doubt
This year taught me the importance of seeking professional advice. Having proper contracts, agreements, and guidance can save you from unexpected setbacks.
💡 Your Takeaway:
Don’t cut corners on legal advice. Templates are great for starters, but when you’re in doubt or dealing with something significant, invest in a lawyer. Think of it as insurance for your business.
3️⃣ Cash Flow is King
Leaving my 9-to-5 reinforced the importance of managing cash flow as an entrepreneur. This year, I focused on staying on top of my finances and making strategic decisions to keep my business sustainable.
💡 Your Takeaway:
Know your numbers. Regularly review your income, expenses, and savings. A strong handle on your finances gives you the confidence to make bold moves in your business.
What’s Coming in 2025
Looking ahead, I’m so excited about the possibilities for 2025. Here’s a little preview of what’s in store:
✨ More Ways to Work With Me
I’m expanding my offerings to give you even more support and flexibility, including:
- 90-Minute Breakthrough Sessions for entrepreneurs who need a clear strategy and action plan to get results quickly.
- My Signature Program, 9 to Thrive, my 6-month group program (with a new 1:1 option) designed to help you (re)structure your business for sustainable growth.
- The Inner Circle, my community space for accountability, support, and connection with like-minded entrepreneurs.
💡 Your Takeaway:
If you’re setting goals for 2025, think about how you want to show up for your audience. How can you make it easier for them to work with you?
✨ Bringing Back CEO Time
Every Sunday in January, I’ll host my free co-working sessions to help you plan your week with intention and start the year strong. It’s my way of giving back and helping you build momentum for 2025.
My Final Thoughts
2024 was a year of growth, challenges, and transformation. Through it all, I’m reminded that setbacks are often just setups for something greater.
As you reflect on your own wins and lessons, I encourage you to think about how you want to feel in 2025. What do you want to prioritize? What do you want to let go of?
If you’re ready to start the year with clarity and intention, I’d love to invite you to my January co-working sessions or to book a Breakthrough Session with me. Let’s map out your goals and create a plan that works for you.
Here’s to closing this chapter with gratitude and stepping into the next with purpose. Wishing you a joyful end to the year and an inspiring start to 2025!
